The Abundance Practice Building Blog
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Hiring a Contract Lawyer for New Client Paperwork
To hire a contract lawyer to draft new client paperwork (informed consents, notice of privacy practices, etc.) or to not hire a contract lawyer? That is the question… I’d definitely recommend having an attorney look over your new client paperwork. I mentioned recently...
Moving in State & Need Help with Transition
Ok, so you’ve done it! You’ve built your dream practice - possibly with the help of the Abundance Party ;). Now, you’re moving to a different part of the state and you’re unsure of how to make the transition. You’re the sole provider and aren’t moving for a new job,...
Converting Calls Into Clients
Are you getting lots of interest calls but having trouble converting them? Without hearing your phone calls, I can’t accurately diagnose the problem, but here are the therapist mistakes I see most often that prevent conversions. Clinicians don’t assume the client is...
Let’s Talk about Life Coaches
Y’all I know so many therapists who are concerned about life coaches taking up all of the existing clients of the world. The funny thing is, most of these therapists don’t actually have much experience with life coaches. I don’t share this concern. As a profession,...
Don’t Worry About Your Follower Count
Marketing on social media can feel challenging. Social media can be an...interesting place, but it's also a place where our ideal clients spend a lot of time. Reaching your ideal client on social media can also really boost that imposter syndrome - wouldn't having...
Nervous About Leaving Agency
We received the following question via our Ask Allison submission form: I have worked for agencies my entire life so this whole process is daunting to me. Any words of wisdom to help me not be nervous would be greatly appreciated. Look, if you weren’t nervous, I’d be...
What to do When you Need a Social Media Detox
The best possible thing you can do for your practice is to make choices that keep it sustainable. Is social media bringing clients in the door? Is it the kind of marketing you want to be doing? Let’s say social media IS bringing clients in the door. Let’s say it’s...
Common Website Copy Mistakes
When people join the Abundance Party or Inner Circle, one of their major pain points is their website copy; they're afraid to show up or get started. They've had really bad feedback that was probably unwarranted or a little harsh or someone pointed out a grammar error...
Building a Rapport with Clients Online
I’m seeing some blogs and vlogs and Reels and questions about how to build a rapport with clients online but not a lot of clarity around who that info is meant for, so let’s shed some light on that! Right now building a rapport with clients online can mean one of two...
Creating a Referral Network for When You’re Full
Marketing comes from a place of service. When you start your private practice, getting your services in front of people who need you (and who you do great work with) is one of the most important things you can do. The other important thing you can do is have a...
Transitioning from Agency to Private Practice
Are you trying to decide how and when to transition from agency to private practice and are at a loss of where to start? If you have plenty of savings to keep you afloat or a partner who can cover the bills, you have a lot more flexibility. I still wouldn’t recommend...
How to Have the Dress Code Talk With Your Group Practice
I don't know about y'all but the world has changed a little since I was in grad school. New grads and new group practice owners have reached out a lot recently about two things: tattoos visible in the office and the dreaded dress code conversation with new staff or...
How to Start a Podcast
We get a lot of questions about the best way to start a podcast. First I’d get crystal clear on the point of your podcast. All the other stuff - the good microphone, the headphones, the software and platforms - that can come second. Ask yourself if your content has a...
Being Professional When You’re Disappointed
I get a lot of questions that sometimes showcase more disappointment and discomfort at a certain stage of practice building than they are questions about a business name or a cranky landlord. One issue that comes up a lot is what to do when someone has the same...
How to Walk Away from Your To-Do List
Sometimes we think that being busy is a badge of honor - that being busy makes us look successful when we don't always feel like we are. That the more stressed we are, the more valid we are because hey, we're working hard, right? But it's easy to forget that work is...
Is it Time to Hire a Social Media Manager?
Social media marketing can fall in that funny category of feeling like work all the time or feeling like you're not actually 'working' if you're scrolling Instagram. If you're getting a lot of clients through your social media and you feel like you spend almost more...
Is it Time to Raise Your Rates?
A lot of therapists wait to raise their rates at the “right time”, and truthfully it’s always the right time but imposter syndrome always tells us the opposite. So when do you raise your rates? There are three major milestones you can use to gauge when to raise your...
Is My Cancellation Policy Fair?
There are a ton of opinions about the fairness of cancellation policies in Facebook groups, group chats, in group practices & probably even etched into a petroglyph somewhere. Fair is fair, & fair is subjective, so let’s look at the fairness of cancellation...
Is Private Practice Right for Me?
Y’all know I’m a private practice proselytizer. I believe private practice is an excellent fit for the vast majority of the people it appeals to, but you can get stuck in a huge loop of private practice-free resource overload and not realize private practice may not...
Is There a Niche Gray Area?
One of the questions I get most frequently is, Do I Have to Have a Niche? And I usually come down on the side of pro-niche. Here’s why: Having a niche helps you: Define your marketing strategy. Know where to network. Gain clarity for your practice. I think of niches...